Interact, creating relationships

Once upon a time...

The origins of Interact go back to 1994 with the creation of the first Luxembourg multimedia department within a classical advertising agency : Publicité & Promotion (PeP), a division of IP Luxembourg. The department was taken over as INTERACT in the newly created cross-media agency Concept Factory s.a. in early 1995. Very quickly Interact became the reference for the emerging multimedia and cross media digital communication market, all of it with a strong focus on offline and audiovisual channels.

In 1998, Interact entered the online market, in 2000 the mobile market (launch of Interact Mobile). Streamlan.net was created in order to cater for the emerging market of public WiFi Internet access. Sustained success in the development and rollout of landmark digital media solutions gave Interact the leverage to take the form as an independent incorporated company : Interact s.a.

In 2001, Interact co-founded the Tunisian off-shore development agency AnthraSite. Early 2005, Interact merged with competing company Mikado Online s.a. and became the first 360° full service consulting, design and development company for the digital market in Luxembourg. Mikadi Publicis and binsfeld communications joined Concept Factory as associate partners in the capital. Later that year, Interact joined the worldwide agency network Comvort.