Interact, creating relationships

CSR & the Good Economy

Protect the planet? Save the earth? Be good to your people! Respect your social environment! Be fair when doing business!

Communication has become increasingly ethical or tries to draw attention to the goodness of the huge corporations that surround us. Sustainable communication can be more or less black & white in its approach to kicking off the right messages in the right target markets, credibility might be more or less intense depending on the string of arguments set forward, but there is one thing that no one can deny: today’s marketing is a lot about stake holder communication, value and responsibility sharing and taking part in the big issues that face today’s and tomorrow’s generation of human beings. And all of this while making a profit.

As a member of The Factory Group, Interact has strong ties to the leading Luxembourg consulting agency in the field of corporate social responsibility and sustainable development, Sustain. Information technology has an important role to play when it comes to talking about involvement, responsibility, community planning, information sharing and CSR project management. Sustain and Interact have teamed up to create customized intranet/extranet, project management, networking and participative project management solutions for customers who launch sustainable development programs. And it is only just the beginning…